Hi, my name is Josip Petrusa and welcome to my blog. See that handsome gentleman right there on the left, that’s me but I’m sure you would’ve have guessed that anyway.
So you’ve come to this page looking for answers about who I am. Typically, this is where people want to impress and embellish and put up a persona of how they want to be viewed by the world. Unfortunately, I stopped trying to impress everyone a long time ago. It was just easier being myself (and Microsoft Word is telling me to replace “myself” with “I”, but that just doesn’t sound right).
And before I go any further, let’s take care of some technical stuff first. I’m a marketing and advertising professional from sunny and snowy Toronto, Canada. it’s Josip not joseph.com is based on my interesting, great and unique name, Josip, and it’s something you can read up on in my first blog post Hi, it’s Josip. But before you go there, let me finish up here.
I’m an individual that’s all about ideas, marketing and conversation. Everything we do is based on an idea we have. Everything we do is based on us marketing what we did, why we did it and the idea behind it. And then we talk about all of it. (But I don’t think we talk enough.)
Those of you who I’ve had the pleasure of speaking with will know I love to talk, chat, discuss, share, tweet, converse, argue, comment, debate along with every other form of conversation. I think it’s one of the greatest things we have the ability to do. But it’s something we don’t use to its fullest potential at all.
And since I do talk a lot, some of you have heard maybe 1, 2, 100 “crazy” or “great” ideas from me. This could be attributed to my childhood obsession with the History Channel, the Discovery Channel and any and every documentary I would come by (talk about a geeky kid). And in recent years it has extended to books and articles and anything I haven’t read, yet. Now, imagine being that kid with the huge glasses and big head. I’ve heard it all, but talk about building character.
It’s that great character that has got me here, talking, writing, thinking about stuff. This page is just as much “about me” as it is marketing myself. We all market ourselves in everything we do. And I love to look at, explore, dissect, break down and examine the way we do it. And if you’re denying it, just take a look at everything you are and see what that says to the world. Trust me, everyday we’re marketing.
My thoughts and ideas and posts are a fruition and culmination of my Millennial/Gen-Y up-bringing in relation to a variety of other topics. I blog and converse about, create content and ideas around: Gen-Y, Generation Y and Millennials; social media, mobile communications and apps; branding, advertising, marketing strategy and all kinds of other of strategies; brands and brand culture; current, emerging and future trends; Gen-Z; environment, technology and everything else. Oh ya, and a few innovative ideas here and there. All you have to do is keep up to pace with my ideas.
But enough with my rambling already.
Thanks for visiting it’s Josip not joseph.com and stayed tuned. Subscribe, follow or both. I want to hear from you so leave a comment. And do come again, the posts will only get better.
